Kellogg rewards the effort of two players of L'Alqueria del Basket

Kellogg rewards the effort of two players of L'Alqueria del Basket
  • 15 / 09 / 2022

Since joining the Taronja Family last season, Kellogg has not stopped multiplying its commitment to the values of the Culture of Endeavour that represents Valencia Basket. The company has been one of the driving forces behind the club's 3x3 project, a pioneer in this new modality that continues to grow, but its involvement goes beyond that.


One of the actions that are part of its link with the club is to reward a male and female youth player for their work and daily effort. In this way, Kellogg has made it possible for two young members of the Club's youth academy to receive essential help to be able to continue enjoying the sport they are passionate about. The chosen ones have been Claudia Francés and Hugo Sabater. From Cocentaina and Elda respectively, both go to L'Alqueria del Basket every day to continue developing on the parquet.


With the help received, the two players of L'Alqueria are rewarded with values such as perseverance, teamwork and companionship, present both in the philosophy of the brand and in the home of European basketball training.


This action thus joins the aforementioned presence of Kellogg in the 3x3 discipline and its notable presence in the Club's camps and schools, in which it has also played an important role in a summer with great success in terms of participation.

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